The Continuing Evolution of Connected Health & Fitness
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As the Connected Health and Fitness category matures, new opportunities open up as the market opens up.
The Pioneers who created the category are in a predicament, as they need to balance blazing trails with the pressures of paving a path to profitability.
A new generation of Digital Native is emerging, drafting in the slipstream of the Peloton, who can get to the same future faster.
Legendary Legacy Brands are entering the conversation, ready to participate in the digitally connected iteration of their industry with enviable assets - a strong balance sheet, product in market and a loyal customer base.
Meanwhile, a new generation of tool providers are showing up with the "Picks and Shovels" that allow everyone to get to the future faster, with lower cost and lower risk.
At the Connected Health and Fitness Summit 2024, Steven Webster (ASENSEI CEO) introduced this topic in the Keynote presentation.
Signup below to download the eBook of this presentation, which provides the strategies and frameworks to win in this next phase of the digital transformation of Health and Fitness.
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